Identity-led brands for women shaking up their industry

Translate your internal truth into clear positioning, unique visuals, and a business that feels exciting, authentic, and easy to market.

ALIGNING YOUR VISUALS, VOICE + VIBES

ALIGNING YOUR VISUALS, VOICE + VIBES ✦

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We’re past the era where good design alone builds authority. The internet is flooded with polished visuals, and recycled industry norms. You don’t stand out by being aesthetic anymore, you stand out by being unmistakable. That requires more than taste - it requires depth, honesty, and authenticity translated into strategy. Here’s how I do that →

IDENTITY RECOGNITION

I name what you've been circling, and close the invisible gap. Reflecting back what you’ve been trying to say like a mirror, and giving you language for what you already know but haven’t expressed.

POSITION & MESSAGE

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VISUAL TRANSLATION

Identity becomes strategy. Strategy becomes positioning and messaging. Then, I weave it all into visual design—logo systems, colour palettes, typography, brand guidelines, website layouts that feel unmistakably you. Your brand stands out because the visuals express who you uniquely are, not what's trending.

EMBODIMENT SUPPORT

The transformation isn't complete when your brand looks good. It's complete when decision-making becomes easier, showing up feels natural, and you stop second-guessing yourself.

Pretty branding isn’t enough.

We’re past the era where good design alone builds authority. The internet is flooded with polished visuals, and recycled industry norms. You don’t stand out by being aesthetic anymore, you stand out by being unmistakable.

That requires more than taste - it requires depth, honesty, and authenticity translated into strategy.

Here’s how I do that →

Identity Recognition

I name what you've been circling, and close the invisible gap. Reflecting back what you’ve been trying to say like a mirror, and giving you language for what you already know but haven’t expressed.

Visual Translation

Identity becomes strategy. Strategy becomes positioning and messaging. Then, I weave it all into visual design—logo systems, colour palettes, typography, brand guidelines, website layouts that feel unmistakably you. Your brand stands out because the visuals express who you uniquely are, not what's trending.

Embodiment

The transformation isn't complete when your brand looks good. It's complete when decision-making becomes easier, showing up feels natural, and you stop second-guessing yourself.

Golden star-shaped object with a shiny, metallic finish.

Adventure

Choose your

  • 1:1 Support for Feminine Energy business owners

    Spark of Genius

    Your identity, decoded. Your direction, clarified.

    90 minute 1:1 of identity extraction for women who need clarity before commitment. You leave saying: “Oh. THIS is who I am, and here's where I'm going."

  • Design Intensive Service for Women Entrepreneurs

    Visual Alchemy

    Where your identity becomes strategy, and your strategy becomes a brand.

    Foundational transformation merging identity, strategy, and design. Optional fully integrated website that functions as one strategic ecosystem.

  • Build Your Business - Full Service Business building for women

    Business Therapy

    Your identity, offers, brand, website, systems, and presence—rebuilt from the inside out.

    3 month full partnership. Everything in Visual Alchemy, plus offer refinement, pricing psychology, strategy, and embodiment support.

  • “MJ doesn’t just build brands, what sets her apart is the way she uplifts and inspires you along the way.”

    - Solange Ashoori, Vintage Mamani

  • “It’s given us a lot more confidence in who we are, now and the business as a whole.”

    - Jenny White, Wanderbeats

  • “It allowed me to feel deeply connected with my brand and personal message I’m trying to share.”

    - Britney Huynh, So Dieu Salon

  • “I thought I would get a new logo and some colours, but now I have so much clarity.”

    - Debbie, Debbie Does

  • “I recommend MJ to anyone seeking a talented, easy to work with, and intuitive creative”

    - Jackie Marinescu, Dualia Healing

Recently Launched

A group of people standing outdoors at night, with a large sign in the foreground that reads 'LOUD HAUS' with a graphic of an open mouth as the 'O' in 'LOUD' and the words 'CREATIVE AGENCY' aligned vertically. The person above the sign is wearing glasses and an orange shirt.
Marketing mockup of a holistic healthcare service for women and families featuring a computer screen and mobile phone displaying the website, along with printed flyers and business cards, set against a beach background with palm trees and sandy shore.
Storefront window with the sign 'Curious Things: Therapy for Misfits and Makers', decorated with floral patterns, displaying various handmade crafts and soap bars inside.
A picnic scene with strawberries on a cutting board, a baguette, a wicker basket, a bottle of rosé wine, a glass of wine, and a white cloth covering a table with a checkered tablecloth.
A woman with long dark curly hair and blue eyes is sitting at a wooden table with three books stacked in front of her. She has a light gray top, some tattoos on her right arm, and is touching her head with her right hand, looking at the camera with a slight smile.

Real business. Real clarity. Real results.

Hey girl, I'm MJ ❤

Equal parts strategist, mirror, intuitive, and translator of chaos into clarity.

I've spent 16+ years building service businesses and working at the identity layer—where internal truth meets external expression. I help you become the person who can run the business you've always wanted, with clarity, confidence, and ease.

If you're ready for your business to reflect who you've actually become, you're in the right place.

You’ve evolved,
Your brand should too.

Ready to close the gap between who you are and how you show up?

A close-up of a gold star award or decoration.